Personal Branding
Description:
Research shows that within 30 seconds or less people form impressions of you, founded or not. These initial impressions can prove pivotal to success or result in ruin for your professional life. Yet it doesn’t stop there, because repeat impressions form a personal brand—and this brand will lead you to a lifetime of career success. This course provides you with the tools you need to develop and showcase your long-term personal brand to advance your career.
Value and Outcomes:
- Determine your personal brand and effectively leverage it, from the first few seconds to the decades that span your career
- Learn to concisely identify your value statement and differentiators to stand out from the crowd, while advancing your career
- Connect your brand value statement to a practical action plan that you can use immediately upon returning to the office
- Craft your virtual brand toward professional advancement, given today’s global workplace realities